Born in Cuba, Ismar transformed a taunting nickname (Freekandele) from his high school principal into a badge of honor, embodying his love for US culture and rock music. This rebellious streak fueled his ascent as an award-winning artist and filmmaker.


At Freekandele.com, each design reflects Ismar's bold creativity and unique vision. What started as a defiance of norms has now blossomed into a celebration of individuality and artistic freedom. Join us in embracing the unapologetically bold art of Freekandele, where every piece tells a story of rebellion and self-expression.